Introduction In today’s world of e-commerce, it can be difficult to keep track of all the different transactions that are taking place. From payments to shipping and returns, there are many different ways that companies have implemented their systems to streamline their transactions. In this article we will discuss some […]
E-Commerce
How to Create World-Changing Products That Fight Climate Change Through Marketing and Advertising
Introduction If you’re like me, you probably think about climate change in terms of what we can do as individuals to help reduce our own carbon emissions. But did you know that businesses have a huge impact on the fight against climate change? It’s true! Companies are responsible for 80{b863a6bd8bb7bf417a957882dff2e3099fc2d2367da3e445e0ec93769bd9401c} […]
A Guide to Personalized Email Marketing
Introduction The rise of the internet has been a boon for marketers. It’s now possible to reach millions of people with one email, and you can do it without ever leaving your house. Personalized emails are even better because they allow you to connect with your customers on an individual […]
Why Personalization and Optimization Are So Critical To Customer Engagement And Loyalty
Introduction In an era where customers can get what they want — and where — they want it, e-commerce is no longer about the products alone. It’s about delivering a seamless experience that touches every aspect of your customer’s life, from the moment they land on your website to after […]
Building A Strong Online Presence
Introduction Building A strong online presence is the backbone of any successful business. In this high-tech world, consumers want to do business with companies they know, like and trust. An effective website, social media channels and email marketing are all essential elements in creating a strong online presence for your […]
Mobile SEO: Why Mobile Optimization is Important & How To Get Started
Introduction If you’re not paying attention to mobile optimization (also known as “mobile SEO”), you could be missing out on a huge chunk of your audience. According to Pew Research Center, about 72 percent of American adults own a smartphone and almost two-thirds now use their phones to go online. […]