A Guide To Secure & Efficient Payment Processing

Leatha Gathers

Introduction Credit card processing has long been a cornerstone of commerce. Whether you’re a small business or an entrepreneur, you won’t be able to survive without a way to accept credit cards. But the reality is that accepting credit cards isn’t always simple, and it isn’t cheap either. Unless you […]

5 Ways To Improve Your Business With Personalization

Leatha Gathers

Introduction Have you ever received a letter from your bank addressed to “Dear Customer”? Or maybe you’ve received a letter from an airline that didn’t include your first name. The fact is, these are examples of businesses that aren’t personalizing their communication with their customers—and it’s costing them money. Here’s […]

Why You Need to Optimize your Site for Mobile

Leatha Gathers

Introduction I’m sure you’ve heard the buzz about mobile optimization. But what is it exactly? Simply put, it’s making your website more responsive to different screen sizes and types so that visitors can easily navigate your site no matter where they’re accessing it. The benefits of this simple adjustment are […]

The Importance of Mobile Optimization

Leatha Gathers

Introduction Mobile optimization is a must-have for any e-commerce site. But what does it mean, exactly? In this article, we’ll shed some light on the importance of mobile optimization and how it can improve your conversion rate and overall user experience. Mobile is the future of e-commerce Mobile is the […]